It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

As the Head of Marketing for cult eco-cleaning brand Koh, I led the brand marketing strategy

A campaign for global natural beauty and wellness powerhouse, Neal’close to my heart which made a real difference (and sold a lot of product!)Brand and business building campaigns that built won awards, Vogue Beauty Awards, Marie Claire Prix d’Excellence Awards and Red Magazine

Modibodi is an iconic Aussie brand, and global pioneer of eco-friendly period underpants. As a white-label freelancer, I led the strategy, concept and creative direction of a series of viral UGC videos that reached over 1 million users on Tik Tok.

“The content that was created far
surpassed our expectations.”
Grace O’Brien - Modibodi Creative Lead

Bill Granger restaurants are a cult dining destination in London and Sydney. Working directly with the brand, I delivered a customer research led social strategy to encourage footfall to restaurants through mouth-watering content and community building tactics across Instagram and Tik Tok.